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Delight your customers online

Our very own e-commerce platform built for you    

We have developed our very own e-commerce solution specifically tailored to you. It starts with an in-depth feasibility and needs analysis, with the final product being a complete enterprise e-commerce platform that supports your existing business processes and model. We are not just technology suppliers, but partners striving to grow your e-commerce business. We create real value by collating your individual business needs into one e-commerce platform.  

Take ownership of your business

Our approach to e-commerce puts your business at the centre. We develop enterprise-level e-commerce systems scaled to your business needs and ambitions, enabling you to take ownership of your business and get the most out of your retail solution.

Novicell’s e-commerce platform features

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Our solution is subdivided into smaller modules which can be independently created, modified, replaced or exchanged as desired. This means you get free choice of integrated systems already part of your business (e.g. CRM, PIM, DAM, ERP and CMS).

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The platform can be extended with additional systems for maximising capacity or function expansion. The individual subsystems can be changed and upgraded as needed.

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License freedom

Our solution is unlicensed which gives you full ownership of your product; you can change it and develop it as you wish once the solution is live.

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We can deliver your solution in your company’s existing visual identity, or make it flexible so you can build visual subdomains for your different brands.

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High-speed performance

Our platform provides fast load times and can handle large numbers of visitors to your site at once.

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Project management

Our team of diligent project managers are committed to tracking the development of your project and provide you with full transparency throughout.

Large ‘pre-packaged’ e-commerce software products are often built with one business model in mind; but what if your business doesn’t suit this ‘one size fits all’ approach?  
Here at Novicell, we are technology agnostic. This means we’re unbiased towards the use of any specific technologies to solve your business problems. We only develop e-commerce solutions that consider your specific current and future business needs. Ultimately, technology is our tool, not our goal.  


The first day of Power’s web shop launch saw a dramatic increase in both traffic and turnover. This included over 854,588 site visitors and over £2 million profit instore and online.

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Arriva’s PendlerPlus – a user-friendly web app - receives high praise from both commuters and Arriva itself as Denmark’s second largest train operator.

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“The cooperation and dynamics of the development process have been excellent. You can’t look up a book and read about how a commuter web app should work or look, so the collaboration was crucial. Novicell has been great at finding solutions that are user-friendly and easy for us to handle”.  

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Anders Rasmussen – Customer and Quality Manager
Arriva Denmark

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