Dansani

Automatic updating of Dansani's product data and assets to product databases

Previously, Dansani used to push an updated dataset of product data and corresponding assets to each individual retailer, hardware store, and plumbing installer once a year. This dataset contained the specific products that each of them needed, including prices, product images, descriptions, and dimensions. The dataset was manually prepared and tailored for each customer. Moving forward, product data and assets are delivered as a dataset that is automatically transferred on a daily basis to product databases like Byggebasen, Branchehuset, and others. Customers then retrieve product data for relevant items from these product databases. This ensures that all product data is delivered in a consistently high quality with minimal risk of errors and minimal manual handling. Additionally, it is now also effortless to add and update assets, which customers automatically receive in their datasets. As a result, Dansani can easily supplement their product range throughout the year with new products, and customers can independently access relevant data, images, and documents whenever needed. For both existing and new customers, this setup has led to a significantly lower time-to-market for Dansani's products in the future.