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Klaviyo is an e-mail and marketing automation system created for e-commerce and working with customer data. It’s perfect for B2C but also useful for the B2B market.


Perhaps the most popular marketing automation platform for e-commerce. Klaviyo is an e-mail and automation platform that, through data-driven marketing, allows you to create a more personalised user experience. If you work with e-commerce, you will have plenty of opportunities to actively work with your product feed or make flows based on the customer journey and conversion optimisation. All are based on real-time data around the behaviour of your contacts.

Link to Klaviyo.com

Why choose Novicell? 

As a Klaviyo Gold Partner, we can help your company with everything from setting up the platform to better use of the platform’s capabilities. We have worked with Klaviyo for several B2C and B2B companies where Klaviyo has been effectively improving performance on the e-mail channel. Both because the platform is quickly set up and there are many options for optimising the efforts. 

In addition to specialists who help you implement or work operationally and strategically with Klaviyo, we also have content specialists and developers ready to help. 

Klaviyo Gold Partner

As a Gold Partner, our certified specialists are well-equipped. At the same time, we have access to several additional tools, which ensure you fully use all the platform options. That way, your set-up can perform at its best.

Benefits of Klaviyo

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    User-friendly and clear

    With a drag’n’drop template editor in a class of its own and a well-built platform, the first campaign and trigger flow are quickly set up.

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    Room to grow

    Good for beginners – and particularly excellent for companies who want to use customer data and behaviour for advanced automatisation and targeted e-mail marketing.

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    Easy access to customer data

    A wide range of integration to move data to or from other systems. Possibly, manual integrations are well described and quickly set up.

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    Marketing automation

    Create advanced trigger flows or turn on predefined ones such as abandoned basket and product interest to activate the switches while you concentrate on other things.