Hill Dickinson

Hill Dickinson is a top 40 UK law firm with a clear sense of who they are and where they’re heading.

A Future-Ready Digital Platform for a Modern Law Firm

Overview

Hill Dickinson is a leading UK law firm with a reputation for excellence and innovation. Recognising the critical role of its website in client engagement and business development, the firm partnered with Novicell to rebuild its digital platform from the ground up. The goal was to create a faster, more intuitive, and easier-to-manage website that reflects Hill Dickinson’s brand and ambition. “We aimed to modernise our digital presence and give our teams greater control and flexibility. Novicell have guided us through that process with clarity and expertise.” Hill Dickinson Digital Team

"We have created a site and underlying infrastructure that isn’t just cutting edge for the sake of it, but one that truly delivers on performance, flexibility and functionality."

Chris Eatherton, Head of Digital

AlixPartners

The overall solution

Novicell collaborated closely with Hill Dickinson and design agency Living Group to align strategy, design and technology. Living Group delivered the creative and UX design, while Novicell led the technical planning, development and implementation. The new platform is built on Umbraco CMS, with Azure Search providing intelligent and reliable site-wide search. This allows users to easily navigate the firm’s expertise, people and insights, while giving Hill Dickinson’s digital team more control over search configuration and result relevance. The project included a full rebuild of site templates, component libraries and technical foundations, ensuring a scalable and secure solution that supports future growth.