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  1. Industries
  2. Insurance

Insurance

The insurance industry is undergoing a full-scale digital transformation, where customers’ expectations for fast self-service, personalized insurance offers, and seamless claims processing are higher than ever.
Introduction

Imagine suddenly experiencing damage and needing urgent help. Even small delays can feel like major obstacles to the customer experience and trust in the insurance company. That’s why digital solutions are the key to a smooth and personalized customer journey. At Novicell, we help insurance companies modernize their digital platforms, enhance customer experiences, and optimize internal processes through data-driven solutions. With our deep industry insight, we create digital solutions where efficiency and personalized service go hand in hand.

buy icon 25 0 %

Buy insurance directly from insurers' websites

head with point in the middle icon 65 0 %

Believe it's easier to gather information and compare products on insurers' websites

Growing arrow icon 63 0 %

Find it easier to file claims online

TRENDS AND OPPORTUNITIES

Key digital trends in the insurance industry

Today, insurance companies must keep pace with digital developments to meet customer demands for fast self-service and tailored solutions. Efficient and automated claims processing is just one of the areas where digitalization makes a significant difference. The ability to leverage and act on data is also becoming a crucial competitive advantage. Through data analysis, companies can not only optimize internal processes and make better decisions but also deliver personalized insurance solutions tailored to each customer's needs.

Vores services

Vi tilbyder en række services og løsninger, der kan hjælpe din virksomhed videre digitalt. Vi kan bl.a. hjælpe dig med:

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    Optimized customer journey

    Consumers increasingly expect to access their insurance digitally—anytime, anywhere. We create intuitive self-service solutions that make it easy for customers to manage their policies, submit claims, and get an overview of their coverage.

    Read more about the customer journey
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    UI and visual design

    We design modern, user-friendly interfaces with a focus on aesthetics and functionality. Our designs ensure a cohesive visual identity that strengthens your presence across all digital channels.

    Read more about UI & visual design
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    Integration and automation

    Efficient operation of an insurance company requires streamlined processes and secure data management. We ensure integration between your core systems, CRM, and external data sources to reduce manual workflows and ensure compliance.

    Read more about CRM & Martech
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    Enhanced customer communication

    We can help optimize your customer dialogue by implementing chatbots, intuitive FAQ solutions, and automated response systems that ensure a more efficient support experience.

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    Conversion analysis

    By combining data analysis of user journeys, A/B testing, and continuous optimization, we can improve conversion rates by ensuring that more potential customers reach their desired goals.

    Read more about digital business analysis
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    Digital marketing

    We can strengthen your digital marketing through targeted campaigns, SEO optimization, and content strategies, enabling you to effectively reach new customers and strengthen your brand as an insurance company.

    Read more about digital marketing

Udvalgte forsikringsselskaber, som vi har hjulpet:

If you have the ambition, we have the experience and specialists.

At Novicell, we have many years of experience developing digital strategies and platforms for complex industries like the insurance sector.

As an independent technology partner, we can guide you all the way from strategy, technology selection, and architecture to implementation, customer service, and operations.